Serving University City and the Greater Philadelphia Area


Proudly serving the Delaware Valley since 1975!

Twitter @ampictureframe

American Picture Framing, Inc.

On July 8th, 1975 American Picture Framing opened its doors for the first time as a wholesale/retail custom picture framing shop in West Philadelphia. Friends since childhood, Anthony Cavallaro and Leonard DeStefano were first time business owners. By the end of the 70's and into the early 80's they were able to establish APF as one of the largest custom frame shops in the city. Located at 43rd & Market Streets, APF was easily accessible from Center City and the surrounding communities. With the company motto of "custom, quality framing at reasonable prices" APF was able to earn a reputation as a reliable, customer friendly place to do business with. When customers can trust you with their most precious items to frame whether it be a family photo, college diploma or a one of a kind artwork, APF's goal is to be able to make the customer feel like they got their money's worth with quality work and first rate service. Like any business we strive to make them our customer for life.
In 1992, John Cavallaro and John DeStefano purchased the business from their fathers with the dream of keeping American Picture Framing a thriving frame shop. JC and JD both grew up in the picture framing business having worked at APF since they were teenagers. In 2000 APF was forced to move from its original location after 25 years and they were fortunate enough to find a one-story brick building with a parking lot only 5 blocks away. Moving can kill a business but APF was able to move into its new location without a hitch. Being in University City certainly has its advantages with the close proximity to The University of Pennsylvania, Drexel University, Children’s Hospital of Philadelphia, The University of the Science and many other businesses.
On January 1st, 2016 John DeStefano became the sole owner of American Picture Framing Inc. John will continue American Picture Framing's proud tradition of serving the Delaware Valley with custom, quality framing at a reasonable price like it has since 1975.
Service, service, service is how American Picture Framing has stayed in business for over 37 years and they will continue to offer their customers service that is second to none. As a full service picture frame shop all work is done on the premises. APF offers same day chop service and is an authorized distributor of Nielsen Aluminum Moulding and Decor Wood Moulding. APF also specializes in wholesale/retail custom framing with normally a one-week turnaround time. Rush orders are also welcomed. APF will not take in a job that cannot be completed as promised --- APF would rather lose the order than lose the customer. Please give us a try for your picture framing needs, we guarantee customer satisfaction.